Comments on: Three years bmw.com flash framework – review

By: Sven Busse

Sven Busse — Wed, 02 Apr 2008 09:19:35 +0000

hey turbocat,
sorry, that was before my time . Also, a lot of tracks are individually produced only for that campaign and not freely available.

By: turbocat

turbocat — Mon, 31 Mar 2008 19:16:55 +0000

The flash video of the BMW 5 Series Sedan which was on the website in 2004 had a video clip of a BMW being driven through hills and had great background music. Any idea what the track was or where it is available?

By: 5566

5566 — Thu, 28 Feb 2008 13:47:11 +0000

Great post! I like the “about what not how” part! There are too many nice looking websites but very few useful ones. I always wonder what users’ real need is. I’ve seen many ugly websites but has very high traffic and I know most of my projects don’t attract many visitors.

By: Marc-Antoine Duhaime

Marc-Antoine Duhaime — Wed, 27 Feb 2008 21:02:01 +0000

I’m facing the same problem with http://www.rezopdr.com. I spend 6 month along to create a framework in AS2 with a MVC approach. But it’s me that will leave the company… and my framework.
My framework was good at the time for retreaving XML content from my Rails application and display it. I worked a lot to solve problem in AS2 for broadcasting event and manage latency in client/server connexion. But now, with AS3, a lot of my code is out of date and if I want to use it, I’ll have to create a new architecture…
I think that BMW have made a great choice by leaving the all Flash version of the website. Flash is good for MicroSite supporting Special Events, not for day to day browsing.

By: emile

emile — Wed, 27 Feb 2008 15:15:56 +0000

Wow, this is a blast from the past. The very first flash projects i built way back in 2000/1 were the Z8 and X5 features for BMW. After that i pretty much worked on projects in a similar vain to how you describe above, in fact still doing it today. Its nice though to be reminded of were it all begin(for me at least).